Lizzi Ackerman Explains Why You Need to Listen to Your Gut Intuition | Episode 089

As Co-Founder & CMO of one of the leading pancake & waffle mix brands in the country, Lizzi Ackerman is instrumental in the creation of the beautiful brand and plethora of flavors found in Birch Benders’ better-for-you mixes.

At Yale University, while studying the history of science and medicine, taking pre-med classes, and serving as Senior Editor of the Yale Herald, Ackerman met Matt LaCasse, who would soon become her business partner and later her husband. Together they discovered their mutual love of flapjacks and bonded around the breakfast table, thus starting the beginnings of what would eventually revolutionize the pancake and waffle industry.

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